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May 2, 2022
Why You Should Become a ZRC Dealer of Cold Galvanizing Compounds
From the United States to Canada to Mexico to Japan, ZRC's cold-galvanizing compounds are sought after by name. It's easy to see why. Our unique formula provides a self-healing galvanic film that is impossible for others to match. "Ultra pure" Zinc dust (ASTM D520 Type III) is integrated with our trade-secret organic binder. This binder allows the zinc particles to remain in contact with each other so that the ZRC is anodic to the base metal, thereby imparting true galvanic action.
This is made possible by the high zinc content (95% by weight in the dried film) in our ultra-pure zinc dust and proprietary, non-encapsulating binder. Our ZRC and Galvilite are superior to anything else on the market.
If you become a dealer, you can take advantage of everything there is to love about ZRC and use it to boost your own brand. If this is the first you've heard of the idea to become a ZRC dealer, we strongly urge you to consider it. There are many reasons why this is a benefit to you!
The Benefits of Being a ZRC Dealer
When you're a ZRC dealer, people come to you to get our great products. You may wonder why this would be a beneficial partnership for you to enter into. Benefits include but are not limited to:
#1 People Will Come Directly to You
Imagine making more money and bringing in new customers, without any of the effort that is typically associated with new sales. This isn't a pipedream; it's exactly what happens when you are a ZRC dealer.
When you become a ZRC dealer, the hard work is done for you. We focus most of our marketing efforts on architects and structural engineers, which is done for the benefit of our dealers. Because we make such an effort to educate them on the benefits of our products, they build their project specs around them. This means that the contractors assigned to do the job see that they must use ZRC. Contractors don’t want to do change orders and they cannot simply replace a ZRC product with something else if it is in the specs. There’s no sale involved for the dealer at all.
That's not the end of it. Once they buy cold-galvanizing compound paint from you, they often buy everything else from you too. It brings them in the door, and it builds from there. There’s really no effort on your part; all you need to do is keep it on the shelf for when people walk in the door. In fact, if you show yourself to be a reliable enough distributor, we give you referrals and leads. This is especially applicable if you are in an area without much representation.
You may wonder if people will really ask you for ZRC products. The answer is a definite yes! ZRC is specified more than all the other products combined. There's no reason not to carry our products in your store because you’re going to have customers walking in the door asking for them. Right now, you’ve either lost or delayed a sale by not having ZRC in stock. “Forget it, I’m going to go the next guy who has it!” the contractor will say. Don't let this happen to you!
#2 You'll Be Selling a Product You Can Stand Behind
If you're worried about being listed as a dealer for a product you don't know much about or you didn't actually create, we want to ease these fears right away. You can always feel good about being a representative of our product. We stand behind it, and you should too. Our product is superior, far above the competition.
The last thing you want is for the paint to not work and hear complaints from your end consumers. Again, you should feel peace of mind that this won't be an issue with ZRC zinc coating. You won’t get any complaints. Our product does what we say it will, plain and simple. This is why we're chosen for projects large and small, even fixing the complicated infrastructure issues being seen on our nation's bridges and railroads.
#3 We're Easy to Deal With
Sure our product is great for your end customer, but what is the experience of being a dealer going to be like for you and your team? In a word- great! We communicate and we’re user-friendly too. We don’t make our dealers wait for a callback or an order to be processed. The ZRC team will speak to you, your end customers, or anyone else about tech specs. We’ll get whatever needs you have met. After all, this is a partnership – and it's one we are happy to make as easy for you as possible. This isn't something you could say about anyone and everyone in the industry.
#4 This is Our Speciality
This brings us to our next point. For the companies we compete against, their zinc compound product is one small part of up to hundreds of options in their product line. If you call and ask a question, they may not even know what their zinc product is. With competitors, you will be lucky to get ahold of anyone, much less someone who is an expert on zinc products. This is not the case for us!
The product is always in stock because we specialize in this and this only. This means you don’t have to worry about backorders. We are focused on this one product line so we’re able to keep it in stock. If you ever do run into any issues, we have a great support team to solve the problem.
#5 You Get a Better Price
We love to reward our dealers, so you get a better price to be the middleman and wow our end customers. We give you 30% off MSRP pricing for your order. We don’t regulate what you charge the customers. If you want to charge the full MSRP price and keep 30% profit for yourself, you can. If you want to charge 10% off and be the cheapest option in the area, plus keep 20% profit, you can do that too. It's all up to you!
You Won't Be Our First Success Story
We can say all of this with confidence because we've seen this method work for others in the past. Take Pacific Galvanized Sales for example. Owners Dan and JD are so inundated with direct orders for ZRC products, they don't need to work for any additional customers. Can you believe they run a successful business with no website or online presence at all? It may sound unbelievable, but that's the power of being a ZRC dealer.
That's not to say all of our dealers work this way. Our dealers are widely varied, from small family-owned businesses all the way to national industrial supply houses. Yes – we have a number of national chains that buy our products.
Reach Out For More Information
We have dealers here in North America, as well as places as far away as Vietnam, China, Sri Lanka, UAE, and India. People who are "in the know" search for ZRC by name. Are you ready to get their business?
There's nothing left to do but become a dealer and bring all of the benefits listed above into your own company. How does someone become a distributor? Place a stocking order and we ship it to you! It really is that easy. Along with your order, you'll also receive a resale certificate that validates you as a distributor.
If you have any additional questions or want to speak to someone about your specific needs, we're always here to talk to you. In fact, that's one of the reasons ZRC is a sought-after name brand across the globe. Get in touch today! We’re passionate about sharing our expertise to help you arrive at the best cold galvanizing compound for your project, or resell it to boost your brand within the industry.