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    January 30, 2023

    What Does Being a Distributor of ZRC® Cold Galvanizing Products Mean for Me?

    From commercial fishing boats to cell phone towers to bridges, there are a lot of metal structures out there that are susceptible to corrosion. That means there’s also just as many companies looking for a rust prevention solution. What if you could be the answer they’re looking for? If you partner with ZRC to be a distributor and offer the product these contractors need for preventing rust, everyone wins- us, the end client, and most importantly, you!

    What Is a ZRC Distributor? 

    Before we get into what it means to be a ZRC distributor, let’s first cover what ZRC provides. ZRC Cold Galvanizing Compound is an industry leader in rust prevention. It delivers proven protection equivalent to hot-dip galvanizing. It’s a popular product in manufacturing, marine, and other industries. 

    A ZRC distributor is a company who buys our paint products from us and then resells them to contractors looking to fill their spec sheets. Your role is to connect our products with the end user, but there’s more. We also rely on you to be our representative, meaning you’ll have a deep knowledge of ZRC products and can provide a high level of customer service.

    ZRC distributors make money by purchasing the products from us at a lower cost and then reselling them at a higher price. We love to reward our dealers, so you get a better price to be an extension of our team and wow the end customers. We give you 30% off MSRP pricing for your order. The difference between the cost of the product and the selling price is your profit margin. We don’t regulate what you charge the customers, so you can set your prices at whatever works best for your business model. 

    Distributors also sometimes make money from additional services they offer, such as delivery. If you are the only distributor of our products within a geographical region and are willing to bring the product to their jobsite, you can greatly increase your profit margin.

    Become a distributor, then take advantage of everything there is to love about ZRC and use it to boost your own company’s name brand. If this is the first you've heard of the idea to become a ZRC dealer, we strongly urge you to consider it. There are many reasons why this is a benefit to you! 

    How the Partnership Benefits You

    So far, we’ve discussed what you do for us – act as an extension of our team and get our products to those in your geographical area. What’s in it for you, though? As it turns out, quite a bit! 

    The last thing you want is for the product to not work and hear complaints from your end consumers. With ZRC, you can always feel good about being a representative of our product. We stand behind it, and you should too. Our product is superior, far above the competition. There are several factors that affect the quality of our cold galvanizing compounds. Perhaps the most important is the quality of the dust itself, meaning the purity of zinc dust being used. You can learn all about it in our blog, High-Quality Zinc: What it Means and Why it Matters.

    Have peace of mind knowing that selling a subpar product won't be an issue with ZRC zinc coating. Our product does what we say it will, plain and simple. One reason for this is that we not only meet the standards of ASTM A780 - we exceed them. ASTM A780 states that zinc-rich paint must have zinc dust in the range of 65-69% or above 92% in the dried film in order to be effective against rust. These two ranges are said to be equally effective for repairing damaged galvanized coatings, but we only use 92% and above. 

    We have been manufacturing zinc coating for over 70 years. We were the creators of cold galvanizing corrosion protection technology, and we have maintained our position as a worldwide industry leader for years. That’s how you know our product is of the highest quality. This is extremely important for several reasons. For starters, it builds trust and credibility with your customers. When they know that you stand behind the quality of the products you are selling, they are more likely to purchase from you again in the future as well as recommend it to others. Top-quality products lead to customer loyalty and repeat business.

    Keep in mind, customers are not only more likely to purchase a product that they perceive as high-quality, but they are also typically willing to pay a premium price for it. Remember, you set the prices of the ZRC products you’re selling. This results in increased profits for your company.

    It’s also worth noting that selling only quality products will help your company attract and retain top talent. No one wants to get yelled at by customers for a product that doesn’t do what it’s supposed to. Employees want to work for companies that have a strong reputation for quality and integrity. By selling ZRC at your store, you’ll not only sell the best product, but you’ll also be able to have the best employees handling the sale.

    Contact ZRC to Learn More

    You want to be a distributor for a company that stands behind their products. This is important because it builds trust and credibility with your end customers, leads to increased sales and revenue, and helps attract and retain team members. A company that consistently offers high-quality products to their community will ultimately be more successful in the long run.

    ZRC dealers will always be selling a product they can proudly stand behind. If you’re ready to be included in this group, we want to talk to you! Contact our team and let’s learn a little more about one another. If you're worried about being listed as a dealer for a product you don't know much about or you didn't actually create, we want to ease these fears right away. We’ll be there with you every step of the way, ensuring you’re comfortable and confident. Click the button below to take the important first step towards becoming a ZRC distributor.

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