How to Get More Customers at Your Industrial Supply Store

Wondering how to get more customers? You’re certainly not alone.

Becoming an industrial distributor for ZRC’s industrial products offers a unique opportunity to grow your business by providing high-performance rust prevention solutions to your customers. ZRC's galvanized paint products, renowned for their long-lasting protection and ease of application, are in high demand across industries like oil and gas, infrastructure, and manufacturing. 

As a distributor, you’ll be able to expand your product line and attract new customers without the need for significant marketing spend. ZRC’s established brand and reputation for excellence make it easy to leverage existing demand, allowing you to focus on sales and customer relationships, while ZRC handles the product performance and trust-building.

Keep reading to learn how you can enjoy a revenue boost simply by becoming a ZRC dealer.

Navigating a Down Economy: Increase Galvanized Paint Sales Without Adding Costs 

In today's challenging economic environment, many small businesses, including industrial supply stores, are feeling the pressure of rising costs, inflation, and tightened access to credit. According to the U.S. Chamber of Commerce, nearly 80% of small businesses have seen their expenses rise by over 6%, forcing many to raise prices or cut costs just to stay afloat. Furthermore, access to credit has tightened, with approval rates for small business loans falling to under 13%, making it even harder for businesses to secure funding for growth.

For industrial distributors looking to boost revenue without increasing operational costs, the key is finding out how to increase walk in customers. Becoming a distributor of ZRC products offers a smart, low-cost solution. By adding ZRC’s trusted cold galvanizing compounds to their product line, industrial supply stores can attract new customers without the need for significant marketing spend, inventory overhauls, or hiring additional staff. ZRC’s industry-wide reputation for superior corrosion protection means the products practically sell themselves, helping distributors increase sales simply by meeting the existing demand in the marketplace.

With a well-established rust paint like ZRC, distributors can generate more walk-in traffic and repeat business, all while minimizing the financial burden that often accompanies expansion efforts. This strategy allows small businesses to navigate tough economic conditions and improve their bottom line without the risk of additional expenses.

What Is a ZRC Distributor? 

Before diving into the specifics of becoming a ZRC distributor, it's important to understand what ZRC offers. ZRC Cold Galvanizing Compound is renowned for its exceptional rust prevention, offering protection comparable to hot-dip galvanizing. Our product is highly sought after across industries like manufacturing, marine, and construction, thanks to its proven ability to safeguard metal surfaces from corrosion.

As a ZRC distributor, your role is to bridge the gap between ZRC products and contractors who need high-quality corrosion protection solutions for their projects. Beyond simply selling, you'll act as a ZRC representative, equipped with in-depth product knowledge to help clients choose the best solutions for their needs, enhancing customer satisfaction and building strong relationships.

Your profit comes from purchasing ZRC products at a discounted rate and reselling them at a higher price. With a 30% discount off the MSRP, you have the flexibility to set prices that fit your business model and maximize your profit margin. Additionally, distributors can boost their earnings by offering value-added services like product delivery, especially if you are the exclusive distributor in your region. By providing on-site delivery, you can create further opportunities to increase your margins and stand out in the marketplace.

Leverage ZRC’s Reputation for More Walk-in Customers 

By offering ZRC’s trusted and widely recognized rust paint products, you can attract more walk-in customers who are already seeking reliable rust protection solutions for their metal assets.

How to Get More Customers For Your Business

Becoming a ZRC distributor connects your business with a recognizable and trusted brand, bringing significant brand power to your store. Customers across industries already know ZRC’s flagship product, ZRC Cold Galvanizing Compound. They often walk into industrial supply stores specifically asking for these products by name. 

This brand recognition allows you to benefit from ZRC's established reputation for high-quality, corrosion-resistant solutions without the need for heavy marketing investment on your part. By partnering with a well-known brand like ZRC, you can increase foot traffic and generate more sales, leveraging their existing market presence to grow your business effortlessly.

Boost Revenue Without Extra Effort by Selling Galvanized Paint

Becoming a ZRC distributor is the best way how to increase walk-in customers. By doing so, you can capitalize on the built-in demand for trusted, high-performance rust protection products that practically sell themselves. With ZRC’s established reputation, you can increase sales without the need for extra effort or marketing investments.

How to Increase Sales With ZRC Cold Galvanizing Compound

Offering ZRC Cold Galvanizing Compound in your store is a direct way to boost revenue by tapping into the ongoing demand for reliable corrosion prevention solutions. 

As a ZRC distributor, you gain a competitive edge over other industrial supply stores by stocking these high-demand products, which are already trusted by professionals across various industries. The simplicity of increasing sales without additional effort comes from ZRC’s established reputation — customers actively seek out these superior rust protection solutions, which means ZRC products essentially sell themselves. 

By meeting this demand, your store can enjoy higher sales and customer loyalty without additional marketing investments.

Why ZRC Products Outperform Galv Spray Paint Competitors

When it comes to rust protection, ZRC products stand out for their unmatched performance, offering long-term durability and superior ease of application. Stocking ZRC gives industrial distributors a distinct advantage, as these products consistently outperform competitors in real-world environments.

What Makes ZRC Corrosion Preventive Compound So Great?

ZRC’s corrosion preventive compounds are highly regarded for their superior performance and longevity, making them a trusted solution across a wide range of industries. What sets ZRC apart is its zinc-rich formula, which delivers galvanic protection by sacrificing the zinc to prevent rust from forming on the underlying metal. This method offers active protection, ensuring that even small nicks or scratches won’t lead to corrosion, as the zinc continues to protect the surface.

Additionally, ZRC’s galv spray paint products are easy to apply, requiring minimal surface preparation and offering versatile application options, including brush and spray. Our paint for rusty metal’s performance has been proven in harsh environments like oil and gas, infrastructure, and marine settings, making ZRC a go-to choice for industrial professionals seeking reliable rust prevention.

This combination of ease of use and long-term protection means ZRC products consistently outperform competitors, helping customers avoid costly repairs and extend the life of their metal assets.

Stand Behind ZRC’s Quality 

ZRC Cold Galvanizing Compound is widely recognized for offering superior corrosion prevention and protection for metal surfaces. Its high zinc content (95% in the dry film) ensures galvanic protection, meaning the zinc sacrifices itself to prevent rust from forming on the underlying metal. This process provides long-term protection against corrosion, even in harsh environments such as oil and gas, marine, and infrastructure industries, where exposure to moisture and chemicals is common.

We’re also SO 9001:2015 certified. The ISO certification guarantees that we adhere to rigorous quality management systems, meticulously documenting and following procedures at every stage of production. As a result, customers can trust that each ZRC product will deliver the expected performance and reliability, minimizing the risk of defects and inconsistencies. Our ISO  certification underscores our unwavering commitment to delivering superior quality in every aspect of our operations. This achievement highlights our dedication to producing consistently excellent products, ensuring reliability and performance for our customers. 

Customers trust ZRC Cold Galvanizing Compound because it offers effective and lasting protection; it consistently solves their corrosion problems without the need for returns. This reliability contributes to higher customer satisfaction and strengthens the reputation of stores that carry ZRC products. Industrial supply stores can confidently offer ZRC knowing that it delivers proven results, reducing the likelihood of customer complaints or product returns, which ultimately enhances their business reputation and customer loyalty.

No Additional Marketing or Support Costs

Industrial supply stores that become ZRC distributors benefit significantly from ZRC's established brand awareness and strong industry reputation. ZRC's products, including our cold galvanizing compounds, are widely recognized and trusted for their quality and performance, meaning that customers often seek them out specifically. This high level of brand recognition reduces the need for distributors to invest in additional marketing to drive product awareness, as ZRC’s name alone brings customers into stores looking for paint for rusty metal.

Moreover, ZRC handles all technical support and customer service inquiries, allowing distributors to focus solely on driving sales without worrying about after-sales support, product issues, or returns. ZRC’s products are known for solving customer problems effectively, which results in fewer complaints and returns. This reliability not only enhances customer satisfaction but also alleviates the burden on the distributor to manage product-related concerns, freeing them up to focus on growing their business.

Becoming a ZRC Dealer is a Hassle-Free Way to Increase Revenue

Knowing how to get more customers at your industrial supply store is as easy as partnering with ZRC. It is a hassle-free way to boost your revenue and grow your customer base. As a ZRC dealer, you’ll benefit from increased walk-in customers who already recognize and trust the brand's products for superior rust protection. With no need for additional marketing or customer support efforts — since ZRC handles both — you can focus entirely on driving sales. ZRC’s products practically sell themselves due to their industry-wide reputation for quality and performance.

Now is the perfect time to take action. By becoming a ZRC distributor, you can enhance your product offerings and boost your revenue with minimal effort. Partner with ZRC today to bring in more customers and grow your business without the headaches of extra marketing or support costs.